In business like everything else, it is wise to stay in front of the pack. Be innovative in your approach to success and always keep an eye out for the next big thing. The same thing applies in affiliate marketing. You have to keep your eye on the changes in technology, geo marketing data, and a ton of other factors including rising advertising prices and competition for traffic and keyword affiliation. If you are passionate about what you are doing and have the drive to make this venture become successful, hopefully this should be no surprise.
The advertising landscape is changing daily with the addition of new technology matched with new advertisement methodologies eager to take advantage of the new found traffic space. How to monetize this traffic space is always in the back of the minds of the patent holding corporations that buy out these small start ups. Advertisers are using and trying to develop new ways to cash in on these networked technologies. As more people are transitioning away from desktop computers to mobile devices and other smart devices, soon advertisers will have new landscapes to explore placing their ads in more places than ever.
The 2020 smart home is bound to have new networking technology and application enhancements that will be more of the norm. Voice Search continues to rise as a new wave as developers for both Amazon and Google race to dominate that realm. Apple has a late start in the game still trying to play catch up with Siri and Apple Home. With the addition of video screen appliances like the Echo, Amazon is looking to cash in on its bid in the Voice Assistant, voice search market. Could you imagine Google or Amazon developing voice applications that allow you to answer surveys for cash as you walk around the house doing choirs? Or the refrigerator with the network touch screen panel, that may offer advertisers new traffic spots or a place to read emails, or proprietary messaging communications, etc.
The Smart Car has been on the horizon for long time and with new networking enhancement and application development, Apple, Google, Amazon, and Microsoft continue to fight for these coveted slots. Imagine ads in the car? I know if you have an HD Radio in your car now, you get text ads. But as the digital flat screens are now being incorporate in the cars as dash screens and touch screen consoles, Car manufacturers will continue to add new spaces for screen placements rather 3D Holograms or rear seat touch screens. The car will be no more than a moving billboard that can display countless advertisement to targeted audiences. And it may be ok to distract you, because in some cars, you may not be driving anyways. Now imagine the city buses and trains and other transportation allowing you interaction with targeted advertisement in real time.
Smart TV? Ok, that’s not new.. Right. Its now, however with the large impact of people unplugging from traditional cable networks for IPTV services such as Youtube TV, Playstation Vue, DirectTVNOW, or even other video streaming networks. Not to forget the surge of Amazon Fire TVs and Fire Sticks that are trending in use. The advertisement placement opportunities are endless. As as new trending video application arises gives you a new space to advertise. Most of these services have yet to figure out how to best advertise there programming. ESPN for an example on several streaming services simply plays music for 2 to 4 minutes as it blocks the normal advertisements you would see. This shows me that streaming networks still have bountiful amounts of advertisement space still to divide up. Smart TV or Video Content advertisement is more targeted to the viewership experience than conventional advertisement commercials on over the air TV or radio or satellite radio. The applications could better target ads to match the viewers actual viewing habits to allow better conversions and less ad waste. With more competition to enter the market for Online Live Video Content Providers such as Apple, this space is sure to become a place to make conversions happen. Direct Traffic Marketing finely tuned.
With this said, staying on top of the changing tide might still afford you a cut of the pie. Learn how to market to where people actives are moving. You just have to have foresight to put your stake down before its no longer considered the “New” Frontier. Because with any technology, its bound to become old technology.